BDA001477/22 - Bradfield Go To Market Campaign Advertising

Active
NSW awards

OPTIMUM MEDIA DIRECTION PTY. LTD.

Awarded by Bradfield Development Authority

$935K
Contract Value

Contract Details

Reference
CAN-124015
Jurisdiction
NSW awards
Financial Year
FY27
Category
Marketing And Advertising

Description

Goods or services supplied

Project scope

The Bradfield Go to Market Campaign is a core Business Plan 2025-26 deliverable to support the Authority’s investment attraction remit. Advertising in NSW Government is a controlled procurement with Cabinet approved spending limits per agency. Per whole of NSW Government policies, the Authority must procure through the approved media buying agency for advertising placements.

Key Dates

Publish Date
16 Sept 2026
Effective Date
31 July 2026
End Date
30 June 2027

Published fields

Procurement method
Not published in this source
Location
Not published in this source
Class type
1
Disclosure
NSW GIPA contract disclosure is generally the $150,000 rule; some listed awards are under that threshold.
Piggyback clause
No — this contract is for the listed agency only
Last updated in source
16-Sep-2026